Trachtler sit on the beer bench and drink beer from jugs in Munich.

Beer and Oktoberfest Museum

Everything you wanted to know about beer

Where does Bavaria's famous “Mass“ of beer come from? And wow did Oktoberfest develop from a horse race into the world’s biggest folk festival?

You'll find the answers to questions like this and more at Munich's Bier- und Oktoberfestmuseum (Beer and Oktoberfest Museum). The building that houses the main exhibition on these two key parts of Munich life is worth the visit alone. Hidden down the crooked Sterneckerstrasse between Marienplatz square and Isartor (gate), you will find a true jewel of Bavarian tradition: Munich's oldest town house, the history of which dates back to the year 1340.

A traditional narrow staircase leads visitors up to the museum where the origination of the beer begins. It is as old as the settled man – for the Babylonians already made the drink, but then from fermented bread in water. Highlights besides the history of beer include the oldest remaining Mass beer mugs from the 19th century and portraits of old Munich beer barons. The museum also explains a few beer-related stories, such as the history behind traditional felt beer coasters. And of course, the museum wouldn't be complete without a collection of beer tankards, or Bierkrug as they say in Munich.

Video: simply Valentin-Karlstadt-Musäum

The third floor is dedicated to Oktoberfest: Guests can marvel at old posters, pictures, flags, tankards and even a silver jeton, which Crown Prince Ludwig I. and his bride Therese threw into the crowd at their wedding celebrations in 1810.

If your trip to the museum gets you in the mood for some home-cooked Bavarian fare and a glass of Munich beer straight from a wooden barrel, then you won’t go wrong in the museum's cosy bistro. And if you want to get in the mood for the drink before your visit, you can read the interview with two female beer brewers beforehand and get a taste of it.

www.bier-und-oktoberfestmuseum.de

 

  Oktoberfest beer stein & Oktoberfest Tour

 

 

Photo: Redline Enterprises
Baker at work in the Hofbräuhaus-Kunstmühle in Munich.

Bread report: Our daily bread

Back ma's

Virtually no other city has a bread tradition stretching back as far as that of Munich – or such venerated bakery products. What makes them so exceptional and desirable?

Virtually no other city has a bread tradition stretching back as far as that of Munich – or such venerated bakery products. What makes them so exceptional and desirable?

A glass of beer in a restaurant in Munich.

Beer typology

What are you drinking?

Starkbier, Festbier, Hell, Dunkel, Pils: a typology of Munich's beers – and the people who drink them.

Starkbier, Festbier, Hell, Dunkel, Pils: a typology of the most important Munich beers – and the people who drink them.

A fisherman takes a fish from a net on a lake.

Burbot, Bullhead, Whitefish

Native Exoticness

A lot of bones, difficult to eat: Freshwater fish is a culinary niche. But young chefs in Munich are turning char, wels catfish and pike into a true taste adventure.

A lot of bones, difficult to eat: Freshwater fish is a culinary niche. But young chefs in Munich are turning char, wels catfish and pike into a true taste adventure.

Bread with Gelbwurst and chives in Munich.

Sausage guide

Munich and it's sausages

The universe of Munich's sausages is almost infinite. An orientation guide.

The universe of Munich's sausages is not infinite. Its full extent may, however, appear unfathomable to many visitors to the city. A guide.

The chef of the restaurant Schneider Bräuhauses München is cutting a knuckle of pork with a big knife.

Bavarian gastronomy

Nose to tail

Heart, kidney, cheeks, tail: Nose to tail eating is a worldwide trend. Always has been in Munich.

Heart and kidneys, cheeks and tail: While serving up the more unusual parts of an animal may currently be one of the hottest trends, the people of Munich have been doing it for centuries.

Merchant with dried fruit on the Viktualienmarkt in Munich.
Viktualienmarkt Tasting Tour

Discover the most delicious delicacies of the city and learn all kinds of interesting facts about Munich's most famous food market.

Book now for 40 €!

Discover the most delicious delicacies of the city and learn all kinds of interesting historical facts about Munich's most famous food market.

Three copies of the official Munich city guide are slightly stacked on top of each other so that the image of the Frauenkirche remains visible on each one.
Official Munich City Guide

With our new city guide, you can take a relaxed stroll through the most beautiful neighbourhoods and discover insider tips from our guides - from sights to hidden highlights. Order now free of shipping costs!  a

Order now for 8,90€ incl. shipping!

With our new city guide, you can take a relaxed stroll through the most beautiful neighbourhoods and discover insider tips from our guides.

With our new city guide, you can take a relaxed stroll through the most beautiful neighbourhoods and discover insider tips from our guides - from sights to hidden highlights. Order now free of shipping costs!

Panoramic view of the Munich Christmas market at Marienplatz.
Christmas Market Tour

Get in the mood for Christmas on this tour through the old town in the wonderful atmosphere of fragrant almonds and glittering lights.

Book now for 30 €!

Get in the mood for Christmas on this tour through the old town in the wonderful atmosphere of fragrant almonds and glittering lights.

Get in the mood for Christmas on this tour through the old town in the wonderful atmosphere of fragrant almonds and glittering lights.

View of a residence serenade with candles in the court chapel.
Residenz Serenades

This Munich experience promises high culture for newcomers and enthusiasts: enjoy the popular Mozart concerts in the Residenz.

Book now from 38 €

This Munich experience promises high culture for newcomers and enthusiasts: enjoy the popular Mozart concerts in the Residenz.

Exterior view of the Munich Palace of Justice on Prielmayerstraße in Maxvorstadt.
Justizpalast Tour

During the guided tour of the present-day seat of the Bavarian State Ministry of Justice, you will learn everything about the history and significance of the neo-baroque court and administrative building.

Book now for 20 €!

During the guided tour of the present-day seat of the Bavarian State Ministry of Justice, you will learn everything about the history and significance of the neo-baroque court and administrative building.

Small meeting room of the Neues Rathaus in Munich
New Town Hall Tour

Explore the Neue Rathaus on Marienplatz with an official City of Munich tour guide. A visit of the famous law library is also included!

Book now from 22 €

Explore the Neue Rathaus on Marienplatz with an official tour guide. A visit of the famous law library is also included!

Magistrates, Monachia and magnificent celebrations: explore the Neue Rathaus on Marienplatz with an official City of Munich tour guide. A visit of the famous law library is also included!

Exterior view of the Hofbräuhaus Munich at dusk.
Hofbräuhaus Tour

Discover the most famous beer hall in the world with an official guide of the city of Munich and enjoy a fresh Mass of beer afterward!

Book for 28€, Mass beer included!

Discover the most famous beer hall in the world with an official guide of the city of Munich and enjoy a fresh Mass of beer afterward!

Discover the most famous beer hall in the world with an official guide of the city of Munich and enjoy a fresh Mass of beer afterward!

Towers at Marienplatz in Munich
Old Town Tour

The city walk for everyone who wants to become acquainted with the most beautiful parts of Munich's city centre.

Book now for 18 €!

The city walk for everyone who wants to become acquainted with the most beautiful parts of Munich's city centre.

Wort kettle at the Spaten brewery in Munich.
Spaten Brewery Tour

Experience a brewery tour at Spaten with a look behind the scenes, interesting facts about the company history and beer tasting in the brewery tower.

Book now for 22 €!

Experience a brewery tour at Spaten with a look behind the scenes, interesting facts about the company history and beer tasting in the brewery tower.

A woman with varnished fingernails holds a gift with the inscription "simply Munich".
Vouchers

Buy now vouchers for your visit in Munich. The ideal gift! Guided tours, guest cards and more...

Buy vouchers from 6,50 €

Buy now vouchers for your visit in Munich. The ideal gift! Guided tours, guest cards and more...

Book now!

Street Art-Tour

Did you know that Munich was a pioneer of the European graffiti scene? Discover different art up close in the city with our street art tour today!

Experience the city's diverse art & exciting graffiti on our street art tour!

Did you know that Munich was a pioneer of the European graffiti scene? Discover different art up close in the city with our street art tour today!

View of the Salzach river and the castle in Salzburg.
Salzburg and the Lake District

Visit the birthplace of Wolfgang Amadeus Mozart and relax on the journey to beautiful Lake Wolfgang.

Book now from 58 €

Visit the birthplace of composer extraordinaire Wolfgang Amadeus Mozart, stroll through the Baroque old town and then relax on the journey to beautiful Lake Wolfgang.

A stone jug with the inscription Oktoberfest Munich.

Order now!

Oktoberfest Shop

Bring a piece of Oktoberfest home: Purchase official souvenirs such as the Wiesn poster or the Oktoberfest beer stein in the official Oktoberfest shop.

Bring a piece of Oktoberfest home: Purchase official souvenirs such as the Wiesn poster or the Oktoberfest beer stein in the official Oktoberfest shop.

A woman in the exhibition "Der Blaue Reiter" in the Lenbachhaus in Munich
Discovery trip incl. City Pass

2 nights in your selected hotel and - thanks to the City Pass - free admission to 45 museums, sights and attractions: our travel package for explorers.

3 days from 313 € for 2 Pers.

2 nights in your selected hotel and - thanks to the City Pass - free admission to 45 museums, sights and attractions: our travel package for explorers.

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Vouchers

Give the gift of a special Munich voucher: we also offer vouchers for all our guided tours. Here you can book unique Munich experiences directly online, print them out and give them as a gift voucher to friends or family.

Buy vouchers from 6,50 €

Give the gift of a special Munich voucher: we also offer vouchers for all our guided tours. Here you can book unique Munich experiences directly online, print them out and give them as a gift voucher to friends or family.